Yahoo, the former Internet giant, has been at the bottom of the world wide web food chain for a while now, scraping for visitors with lesser known sites and depending [...]

Yahoo, the former Internet giant, has been at the bottom of the world wide web food chain for a while now, scraping for visitors with lesser known sites and depending [...]

Web design is an ever-evolving industry and it’s comprised of much more than simply setting up a website. If you want your website to stand a chance against the intense [...]

Dove’s new video made waves in social media recently when it became one of the top viral videos on Youtube – not an easy feat for an ad, competing with [...]

Whether you have an existing internet marketing strategy or you’re only moving online now, a competitor analysis can change the entire direction you want to take. While this may seem [...]

A well thought out professional video can go a long way in establishing your online reputation. In under 3 minutes you can give a potential customer a snapshot of what [...]

You might think that copywriting is just about writing, but while the ability to create meaningful content is a key component of being a copywriter, there are a few other [...]

Research In Motion (RIM) will be launching BlackBerry Messenger (BBM) on Android and iPhone. The announcement was made yesterday during the BlackBerry Live 2013 conference in Orlando, Florida. iPhone and [...]

The latest trends in web design have emerged out of the need to create websites that are user-friendly, mobile-friendly and have a strong focus on branding. Business owners and organisations [...]

Ready to get your company started on social media? It’s important to establish a social media presence as a way to promote your company, connect with your audiences and advertise [...]

Marketing managers usually have to get approval for the PPC (Pay-Per-Click) campaigns they want to run – which means giving the cold, hard figures to their boss. Even if you’re [...]

A blogger examined over 1.3 million Facebook updates to determine what characteristics encourage the highest level of interaction through likes, comments and shares. It comes as no surprise that posts [...]

With layoffs and downsizing happening frequently in the media industry, more and more journalists are taking up a career in copywriting. Being able to create quality content is a must-have [...]

How can you use web design to create a website that provides instant trust? First, it’s important to understand exactly what is meant by “instant trust”. Millions of people browse [...]

Almost all brands and organisations have a social media presence in this day and age, as it’s become a necessary component of company identity. Merely creating and regularly updating your [...]

Online reputation management isn’t only about managing negative comments on review websites and social media. A huge part of ORM is ensuring that your customers are able to trust you. [...]

The saying, “content is king”, rings true today more than ever, and copywriting that communicates your message clearly and quickly is incredibly important if you want to be successful. The [...]

If there’s one thing that business owners are quick to tell you, it’s that PPC (Pay-Per-Click) marketing is expensive. To a certain degree, this is true (seeing as other lead [...]

If you’re in the web design industry, you’ll know that keeping up with the top trends is the best way to grow your skills – and be able to offer [...]

Mobile marketing is appealing to small businesses and established companies alike because it is an affordable way to market products and services effectively. Unlike traditional marketing media like newspapers, print [...]